Behavior and Training · Operant Conditioning · Science

The Ben Franklin Effect

Benjamin Franklin was a pretty amazing guy. The quintessential Renaissance Man, he was a scientist, inventor, author, musician, scholar, business man and politician. There are many popular stories and quotes from Franklin's life, but one in particular demonstrates his astute understanding of human behavior. In fact, this story became so well-known that it eventually led to what  is now… Continue reading The Ben Franklin Effect